Augmented writing, cognitive automation, text mining, augmented ability apps–capabilities that were once the stuff of science fiction are becoming everyday business tools. Get your students ready for with Excellence in Business Communication, 13th Edition.
Your students don’t need to wait until graduation to start applying their new communication skills. With Excellence in Business Communication’s unique Apply Your Skills Now feature, they’ll learn how to use their new skills in a variety of academic and personal scenarios.
Finally. Your document is just about complete. It’s been written, reviewed, compiled and re-reviewed. With the final edits in place, it’s now ready to be proofread. This article covers our favorite 17 proofreading techniques to help you eliminate mistakes.
Excellence in Business Communication, 13th Edition (Pearson)
Thill and Bovee’s Excellence in Business Communication, 13th Edition, (published by Pearson) is now available for your examination. In it you’ll find
* more value than ever with new student-focused features, and
* double the coverage of interpersonal communication.
The Only Text That Covers Intelligent Communication Technology
A new, four-page magazine-style feature, "Empowering Communicators with Intelligent Communication Technology," shows 15 applications of artificial intelligence and smart technology. Highlight boxes take a close look at these innovations:
"We’ve all used business buzzwords. Many of them are so common that they may have even become part of our daily vocabulary. But what are they actually communicating? The problem with buzzwords is that most are overused, cliched, and unclear.
These words have been used (often misused) so much that they have either lost their meaning or become go-to substitutes when a company or employee has nothing of substance to say."
Social media platforms like Facebook and LinkedIn must use AI (Artificial Intelligence) to make sense of the sea of human data coming at them. So, you can say, future of social media really depends upon AI.
The last few decades have been marked by waves of technology-driven innovation in business communication, starting with digital’s disruption of print communication, then social media giving a voice to everyone in the marketplace, followed by the way mobile is freeing communicators from their desks.