Tim wrote today with an acronym situation he would like to resolve. What do you think about his desire to spell out acronyms and initialisms, even when writing for SMEs (subject-matter experts)? Here is his message: I read your blog…
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Tim wrote today with an acronym situation he would like to resolve. What do you think about his desire to spell out acronyms and initialisms, even when writing for SMEs (subject-matter experts)? Here is his message: I read your blog…
Marcia Yudkin’s excellent “Marketing Minute” arrived in my inbox today. It included an important reminder about jargon. Marcia gave me permission to share this guest post with you. ********************************************************* Over Their Heads and Far From Their Comprehension By Marcia Yudkin…
When writing is fuzzy, perfectly clear ideas come across as vague, illogical, or ambiguous. Don’t let fuzzy writing undermine your brilliant ideas! Great ideas deserve clear expression. Avoid the five don’ts below to communicate clearly with your audience. 1. Don’t…
My daughter enjoyed an attraction called Enchant Christmas, which is currently in Seattle. I thought I’d like to go too, so I checked out the website on my phone. I was surprised that Enchant was also being offered in Arlington,…
It’s easy to fall into bad writing habits at work. Sometimes it’s because we are racing. Sometimes it’s because we have read enough swollen sentences, obscure acronyms, and endless messages to lower our standards. And sometimes we write on autopilot….
It’s easy to fall into bad writing habits at work. Sometimes it’s because we are racing. Sometimes it’s because we have read enough swollen sentences, obscure acronyms, and endless messages to lower our standards. And sometimes we write on autopilot….
As a business writing expert, I should have known that I’d get the wrong response. I had written the email in a way that was easy for me but misleading for my reader, a woman named Lea. Requesting a tour…
As a business writing expert, I should have known that I’d get the wrong response. I had written the email in a way that was easy for me but misleading for my reader, a woman named Lea. Requesting a tour…
A man recently contacted me about wanting to be successful in his new job. He realized his writing was not what it needed to be. If you have a new job, congratulations! Being successful in a new position requires learning…
I got an email yesterday from the organizers of a literary festival I’m going to attend. It shared reminders about parking and registration. I knew where to park, but I needed to know where registration was. So I went directly…