Every day on Twitter, Facebook, and other social media platforms, millions of consumers and business customers rant, rave, brainstorm, offer help, and ask for help.
Smart companies recognize that this global chatter is a gold mine of valuable insights, and they use social listening tools to figure out what people are saying about them and their competitors.
Sourced through Scoop.it from: blog.businesscommunicationnetwork.com
Read more