My friend Eric W., a great sign spotter, sent me this photo for your enjoyment. He asks, “What does it hum?” I ask you, “What is the problem with the heading below?” It’s an easy problem for a snowy Monday…
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Keep your course current and relevant to today's students by using the latest techniques and
strategies for business communication and business writing instruction. Read More
My friend Eric W., a great sign spotter, sent me this photo for your enjoyment. He asks, “What does it hum?” I ask you, “What is the problem with the heading below?” It’s an easy problem for a snowy Monday…
Read moreTim wrote today with an acronym situation he would like to resolve. What do you think about his desire to spell out acronyms and initialisms, even when writing for SMEs (subject-matter experts)? Here is his message: I read your blog…
Read more"In this American English pronunciation lesson you will learn all about the pronunciation of L at the beginning of words and syllables (the Light L sound) and you will learn how to distinguish L vs R."
Watch the video by Keenyn Rhodes (photo, left) . . .Augmented writing, cognitive automation, text mining, augmented ability apps–capabilities that were once the stuff of science fiction are becoming everyday business tools. Get your students ready for with Excellence in Business Communication, 13th Edition.
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Read moreYour students don’t need to wait until graduation to start applying their new communication skills. With Excellence in Business Communication’s unique Apply Your Skills Now feature, they’ll learn how to use their new skills in a variety of academic and personal scenarios.
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Read moreFinally. Your document is just about complete. It’s been written, reviewed, compiled and re-reviewed. With the final edits in place, it’s now ready to be proofread. This article covers our favorite 17 proofreading techniques to help you eliminate mistakes.
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Read moreExcellence in Business Communication, 13th Edition (Pearson)
See how this book’s features compare to the competition.
Marcia Yudkin’s excellent “Marketing Minute” arrived in my inbox today. It included an important reminder about jargon. Marcia gave me permission to share this guest post with you. ********************************************************* Over Their Heads and Far From Their Comprehension By Marcia Yudkin…
Read moreCuba is complicated. That’s what our guides told us when we asked questions about how things work in the country: Es complicado. Salaries, food, ownership, restoration, politics, global relationships–Todo es complicado. But writing about Cuba should not be complicated. Writers…
Read more"Customer service isn’t simply an expensive, time-consuming obligation. It’s a strategic marketing investment if you want it to be."
Read the full article by Seth Godin (photo, left) . . .